A stunning mobile app design is the result of an efficient and ultimate user experience. There is no exaggeration to the fact that UX is the most vital part of a mobile app. A flawless and smooth UX contributes a lot to the success of the mobile app. Users prefer an alluring and easy-to-use mobile app over the one with a myriad of options, but boring appearance. The success of an app depends on, how well it grabs the attention of the targeted audience, which is possible only if the app, is designed keeping the UX guidelines and the market trends in mind. From a business perspective, it is crucial to synchronize the UX for customer satisfaction, as it will not only help to generate revenue, but also build the reputation of the brand.
As mobile apps have become an inevitable part of our lives, designers are looking forward to polish their skills and cater something unique and mesmerizing to their clients. To help the app developers and designers, we are here with some of the ultimate UX design trends that designers can’t afford to miss in 2018. So, without wasting time, let us analyze those trends.
• Simple Color And Easy Going Approach
There are cases that the app slows down due to many technical reasons, but the complex designing strategies can also be a reason behind the slow speed of the app. Thus, it is better to keep things simple and follow easy-going approach, without doing too many experiments. Not only should the strategy be simple, but the color scheme of the app should also be simple. You should go for the color that represents your brand and suits your business objective. Thus, make sure you keep your UX simple clean and attractive.
• Enhanced Personalization
With the advancement of technology, the demands and expectations of the users are increasing. Users love to get personal attention, and they expect the same from their mobile apps. Designers and app developers need to realize the importance of customization, as it is one of the most effective tools that allow businesses to keep in touch with the users and their interests. Thus, during the designing phase, you need to take into account the user data. This will help you to add a touch of personalization to your app’s UX.
• Increased Video-Based Content Than Text
Today, designers and app developers are using more of video-based content in comparison to text-based explanations. Nowadays, people prefer watching a video instead of reading the text, and in order to grab the attention of such people, it is suggested to use the video-based content. The video content is not only a visual treat to the users, but also it helps less educated people to understand the content in a better way. Thus, preferring video-based content can be a better option, to grab the attention of the users in the most effective and innovative way.
• Impact Of AR And VR On Mobile Designing
Today, augmented reality and virtual reality both are influencing mobile UX designing segment. With the advancement of these technologies, app developers need to brush-up their skills, in order to keep pace with the market trends and cater the latest designs. With AR the users will be able to view more digital images, enhancing the overall app experience. Thus, the developers and designers will have to use these technologies wisely, in order to meet the market demands.
• Innovative App Icon And Material Design Are Dominating
With material design, designing beautiful icons has become easier. It is a fact that the icons play a vital role in influencing the minds of the users. Basically, the app icon represents the app and the business as well, and in order to make an eye-catchy icon, knowledge of material design is must today. This concept also helps the designers and developers to use the free spaces smartly, choose the background, and also help to make an app user-friendly. So, developers should go for material design for an innovative and attractive app icon.
• In-App gestures
Another trend prevailing in the market is in-app gestures. As far as UX is concerned, we are witnessing the addition of in-app gestures these days. Today, even the most basic interactions with a device are gesture-based. Thus, in order to keep pace with the market trends, the designers are required to pay more attention to gestures. It would be exciting for the users to drag and press on the screen. Thus, make sure you use in-app gestures wisely.
The new UX design trends have unlocked numerous opportunities, as well as challenges for the app developers and designers. Thus, the designers have to remain comprehensively up-to-date to face the tough competition and cater amazing and seamless user experience. Keep in mind the above-mentioned UX design trends, and design a mesmerizing mobile app.
In order to get a well-designed app for your business, you can get in touch with FIFIUM, a leading mobile app development company. At FIFIUM, we have catered amazing apps across the globe. Our team of skilled and experienced developers and designers constantly work hard to exceed the expectations of the clients. We create unique apps taking into account the needs and demands of the clients. If you are also planning to a get an amazing app solution for your business, reach us today.
As mobile apps have become an inevitable part of our lives, designers are looking forward to polish their skills and cater something unique and mesmerizing to their clients. To help the app developers and designers, we are here with some of the ultimate UX design trends that designers can’t afford to miss in 2018. So, without wasting time, let us analyze those trends.
• Simple Color And Easy Going Approach
There are cases that the app slows down due to many technical reasons, but the complex designing strategies can also be a reason behind the slow speed of the app. Thus, it is better to keep things simple and follow easy-going approach, without doing too many experiments. Not only should the strategy be simple, but the color scheme of the app should also be simple. You should go for the color that represents your brand and suits your business objective. Thus, make sure you keep your UX simple clean and attractive.
• Enhanced Personalization
With the advancement of technology, the demands and expectations of the users are increasing. Users love to get personal attention, and they expect the same from their mobile apps. Designers and app developers need to realize the importance of customization, as it is one of the most effective tools that allow businesses to keep in touch with the users and their interests. Thus, during the designing phase, you need to take into account the user data. This will help you to add a touch of personalization to your app’s UX.
• Increased Video-Based Content Than Text
Today, designers and app developers are using more of video-based content in comparison to text-based explanations. Nowadays, people prefer watching a video instead of reading the text, and in order to grab the attention of such people, it is suggested to use the video-based content. The video content is not only a visual treat to the users, but also it helps less educated people to understand the content in a better way. Thus, preferring video-based content can be a better option, to grab the attention of the users in the most effective and innovative way.
• Impact Of AR And VR On Mobile Designing
Today, augmented reality and virtual reality both are influencing mobile UX designing segment. With the advancement of these technologies, app developers need to brush-up their skills, in order to keep pace with the market trends and cater the latest designs. With AR the users will be able to view more digital images, enhancing the overall app experience. Thus, the developers and designers will have to use these technologies wisely, in order to meet the market demands.
• Innovative App Icon And Material Design Are Dominating
With material design, designing beautiful icons has become easier. It is a fact that the icons play a vital role in influencing the minds of the users. Basically, the app icon represents the app and the business as well, and in order to make an eye-catchy icon, knowledge of material design is must today. This concept also helps the designers and developers to use the free spaces smartly, choose the background, and also help to make an app user-friendly. So, developers should go for material design for an innovative and attractive app icon.
• In-App gestures
Another trend prevailing in the market is in-app gestures. As far as UX is concerned, we are witnessing the addition of in-app gestures these days. Today, even the most basic interactions with a device are gesture-based. Thus, in order to keep pace with the market trends, the designers are required to pay more attention to gestures. It would be exciting for the users to drag and press on the screen. Thus, make sure you use in-app gestures wisely.
The new UX design trends have unlocked numerous opportunities, as well as challenges for the app developers and designers. Thus, the designers have to remain comprehensively up-to-date to face the tough competition and cater amazing and seamless user experience. Keep in mind the above-mentioned UX design trends, and design a mesmerizing mobile app.
In order to get a well-designed app for your business, you can get in touch with FIFIUM, a leading mobile app development company. At FIFIUM, we have catered amazing apps across the globe. Our team of skilled and experienced developers and designers constantly work hard to exceed the expectations of the clients. We create unique apps taking into account the needs and demands of the clients. If you are also planning to a get an amazing app solution for your business, reach us today.
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